夏普双11销售额破25亿定下新标准索尼电视65寸选哪款好比对两款旗舰产品你会发现差距

11月11日,夏普在全渠道销售中取得了令人瞩目的成绩,总销售额突破25亿元,同比增长406%。其天猫官方旗舰店的表现尤为亮眼,成为黑电品类销售冠军,并在单品类销售额排名第一的店铺中占据第七位。三款大屏电视产品——夏普LCD-70TX8008A、夏普LCD-60MY5100A和夏普LCD-60TX7008A——各自实现了1亿人民币以上的销量,为消费者带来了极致的大屏体验。

除了天猫平台,夏普在京东也展现出了强大的竞争力,其京东平台销售额达到了1119%的增长率。消费者对夏 普品牌的认可度显著提高,这一神话般的增长成就了双十一期间Summer's sales records.

值得注意的是,在苏宁和国美等多个渠道上,Summer also achieved impressive results, with its total sales exceeding 5.2 billion yuan in the Su Ning channel and 2.7 billion yuan in the Guo Mei channel. Even smaller retail channels saw significant growth for Summer's products, such as those sold through Rich View.

The data shows that young consumers are increasingly purchasing Summer TVs, which can be attributed to Summer's targeted marketing efforts towards this demographic. The brand has been focusing on redefining itself by emphasizing high-quality products, entertainment resources and a "priceless" strategy that appeals to younger generations.

Since receiving investment from Foxconn, Summer has leveraged the company's industrial chain advantages to enhance production efficiency and make its products more accessible to domestic consumers. Furthermore, it is committed to pushing boundaries in terms of picture quality, particularly with its continued efforts in the 8K technology field during Double Eleven night show where their 8K TV made a stunning appearance at the event site.

Looking ahead, Foxconn-Summer plans to develop AIoT and 8K+5G smart imaging data technologies for further innovation while ensuring consumer satisfaction with simple yet beautiful lives. With these initiatives underway and strong performances across various platforms during Double Eleven shopping spree - including sales records set on Tmall - it is clear that summer will continue striving towards excellence as an industry leader by leveraging both technological prowess & industrial ecosystem synergies!

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